11 Interesting Facts About Louis Vuitton

If you think about high-end fashion, Louis Vuitton is one of the top brands that often comes to mind.

This luxury brand has been around for decades, becoming one of the world’s most popular names and gaining global fame in fashion.

But apart from selling luxury items around the world and being a household name , what else is there to know about Louis Vuitton?

Louis Vuitton is never on sale.

Anyone hoping to pick up a discounted bag at the next sale may be sorely disappointed. Louis Vuitton never goes on sale, choosing instead to keep products at fixed prices throughout the year.

You won’t find any Louis Vuitton outlet stores, and you won’t find the company selling wholesale.

The brand warns its customers against buying bulk discount bags online, which are often counterfeit products.

Louis Vuitton is not the only company to take this approach. Other labels include Apple and Chanel.

Louis Vuitton started out selling luggage trunks.

Louis Vuitton was founded in 1854 by 33-year-old Louis Vuitton. The first products he created for his new Paris-based company were luggage trunks.

When Louis Vuitton died in 1892, the business was passed to his son Georges Ferréol Vuitton.

By this point, the brand had begun to branch out internationally, reaching customers outside of Paris.

The range of luggage trunks continued to expand and by the 1930s Louis Vuitton was producing smaller bags and purses.

Three generations of Vuitton men managed it.

When Georges Vuitton died in 1936, his eldest son Gaston inherited the company. Gaston becomes the third generation of Vuitton men to run the brand.

Under Gaston Vuitton, the company began producing smaller bags and luggage items.

Leather became the primary component of Louis Vuitton products, which the brand is well known for today.

A new shape of luggage trunk was born through Louis Vuitton.

Louis Vuitton’s luggage trunks were not traditional shapes and styles.

He was the first designer to make cases with square corners instead of rounded corners. This new design allowed the trunks to be stacked more easily.

With more efficient storage options, customers could take their LV trunks on trains and ocean liners – modes of transportation that were very new in the late 19th century.

The famous LV monogram came after Louis Vuitton’s death.

While you’d be forgiven for assuming that Louis Vuitton created the famous LV monogram himself, it actually came long after his death.

Four years after Louis’s death, his son Georges Vuitton created the overlapping “L” and “V” logo in 1896.

The simple floral design pays tribute to Louis Vuitton and has become one of the most recognizable fashion brands in the world.

The new brand helped fight counterfeit goods and made it easier for Georges to launch a global business.

Georges Vuitton publicly challenged Harry Houdini to escape a new safety lock.

Before Louis Vuitton’s death, he and his son Georges developed a revolutionary new lock system to help keep their customers’ luggage safe.

Thieves often looked for the expensive luggage bags of rich people. The new system makes it more secure for the customer and more challenging for thieves to break in.

When Georges patented the system several years later, he publicly challenged illusionist and escape artist Harry Houdini to climb out of a luggage trunk.

Although Houdini did not accept the challenge, it served as a confident advertisement for the new safety feature.

The company had ties to the Nazi regime during the Second World War.

After the Nazi invasion of France back in 1940, many fashion houses were ordered to close unless they worked with the regime.

Under the management of Gaston Vuitton, Louis Vuitton did not stop and worked with the Nazi-backed government.

Henry Vuitton, Gaston’s son and Louis Vuitton’s great-grandson, received awards for his support and loyalty to the Nazi regime.

Louis Vuitton bags are almost invincible.

One of the reasons these luxury bags cost so much is that they are incredibly durable and strong.

Louis Vuitton materials can withstand almost all conditions including heavy water and even fire.

During the manufacturing process, the bags are repeatedly dropped to test their durability. The zippers are opened and closed approximately 5,000 times.

However, despite their durable and fireproof nature, end-of-season bags tend to be burned rather than sold at a discount.

This helps to maintain the high-end and exclusive Louis Vuitton branding.

Emma Stone and Lea Seydoux are among the famous LV faces.

Everything about Louis Vuitton is seen as exclusive, including the opportunity to model for the company.

High-end brands want high-profile models, so it’s no surprise that A-listers Emma Stone, Léa Seydoux and Alicia Vikander are among Louis Vuitton’s famous faces.

Besides actresses, Louis Vuitton works with many famous models including Lauren Case and Kristen Coffey.

Louis Vuitton worked for Napoleon’s wife, Joséphine.

You might be wondering how Louis Vuitton was able to build such a wealthy and high-end clientele for his business.

He got a lucky break in 1852 when he was asked to work for Josephine, the wife of Emperor Napoleon of France.

Louis Vuitton was Josephine’s box maker, an experience that enabled her creations to reach far and wide for royalty and the wealthy.

The Speedy was made famous by Audrey Hepburn.

In the 1960s, actress and model Audrey Hepburn approached Louis Vuitton, asking the company to make her a Mini Speedy.

The design for the “Speedy” was developed in the 1930s and was initially intended as a travel case.

But Audrey Hepburn’s love for her new bag made it more popular than ever; Today, it is available in various forms.

Louis Vuitton has decades of history and has come a long way from its humble beginnings.

Now operating in dozens of countries, LV is one of the most popular brands – not just in the fashion industry, but in the entire world!